5. Logo Design

Logo Design
Summary

In this Unit, students will learn the purpose of a logo and how to create an effective one. There are two parts to this Unit. The first is research based. They will scour the internet to look for logos they like and use an artboard in Illustrator to categorize them. Second they will create their own logo using their initials.

Lesson Resources

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  • Lesson Plan and Presentation (PDF)
  • Research Assignment (PDF)
  • Research Assignment Example (PDF)
  • Project Outline (PDF)
  • Project Example (PDF)
Videos
Part 1: Research, setting up the page, using guides and alignment
Part 2: Research, pasting in effective logos
Part 3: Making your own logo, using text
Part 4: Making your own logo, using pathfinder
Part 5: Making your own logo, using shape
Logo Design - Part 6: Making your own logo, gradient tool
Logo Design - Part 7: Making your own logo, finishing touches